Great success for Farmaè SpA, media platform and leader in Italy in the Healthcare, Beauty and Wellness sectors, awarded with two Netcomm AWARDs, respectively in the category “Digital marketing” and “Customer Care & CRM”. The Netcomm AWARD is the most important award in Italy in e-commerce and rewards the most innovative platforms at national level.
Viareggio, 23 September 2022 – Farmaè S.p.A – a company listed on the Euronext Growth Milan market of the Italian Stock Exchange and a leading platform in Italy in the healthcare, beauty and wellness sectors – has received two Netcomm Awards, respectively in the “Digital marketing” and “Customer Care & CRM” categories. The Netcomm AWARD, now in its 11th edition, rewards the best Italian ecommerce companies that stand out for the innovation of their business model, technological innovation, creativity, usability and transparency of the procedures adopted, and the effectiveness and clarity of the information of the project developed.

The award was presented during the event held in Milan on 22 September at the Cariplo Factory. Receiving the award was Riccardo Iacometti, Founder and Managing Director of Farmaè.

The task of judging the participants, 80 leading national and international companies characterised by a great commitment to the online development of their business, was entrusted to a jury of 15 super partes experts selected by Netcomm from among CEOs and managers of major digital companies, university e-commerce researchers, journalists and professionals from the world of communication, marketing and advertising. The “Digital Marketing” category, which saw Farmaè awarded as the most important company with the most innovative project, saw the competition of companies that have developed the most effective and novel strategies for reaching their customers.

In the ‘Customer Care & CRM’ category, Netcomm awarded Farmaè for its focus on the level of customer satisfaction and its ability to dialogue with customers and build their loyalty.

Riccardo Iacometti, Founder and CEO of Farmaè, commented: “We are very happy to have received two Netcomm Awards. It is an important recognition for us that seals an intense process of growth that has seen our brands – in addition to Farmaè, today Beautyè, Sanort, Valnan, AmicaFarmacia and Farmaeurope are part of the group – and the products available to our customers, more than 100,000 references in 14 different categories. I would like to thank the Netcomm Consortium and the experts on the jury for recognising our commitment to innovation, which we put at the service of our customers, who have always been the focus and reference point of our work”.

Who is Farmaè

Born in Viareggio in 2014 and listed since July 2019 on Euronext Growth Milan market of Borsa Italiana, Farmaè is a media platform and reference point, leader in Italy in the Healthcare, Beauty and Wellness sectors. Farmaè Group today controls Farmaè, AmicaFarmacia, Beautyè, Sanort and the media company Valnan Communications. The Group places the customer at the center of its circular activities, responding immediately, quickly and pragmatically to every need, ensuring a unique customer experience, regardless of the purchase channel used. Farmaè Group is also the first interlocutor for the industries that invest in the millions of visitors on the online platforms, recognizing in the main brands of the Group the status of real Media